SEO, which stands for Bolivia WhatsApp Number List  Engine Optimization is defined as the technique aimed at acquiring targeted web traffic to its website from Google, Bing, Yahoo, Baidu, Yandex or any other search engine (which is increasingly similar to more to a response engine). All this while improving the visibility of the site’s pages in organic results. Summary Why is SEO important? SEO and SEA How does a search engine work? Consumers and Keywords How to optimize your content for SEO? Example of quality content The basics of on-page SEO Introduction to technical SEO The Link Building Research intentions Other SEO factors to take into account urgently Conclusion Why is SEO important?

In short, SEO represents a huge source of traffic for a website which can have a beneficial effect on its notoriety and the turnover generated. Below is the breakdown of the sites being the biggest sources of traffic on the internet (September 2018 figures provided by Sparktoro ). ranking-sources-of-traffic agency 90 We can see that almost 60% of all internet traffic starts with a Google search. If we add to Google the figures relating to other big players like Youtube, Yahoo and Bing we arrive at almost 71% of the total web traffic which comes directly from search engines.

Know Everything About Seo

distribution-traffic-web agency 90 The need for SEO Consider that you are a company specializing in garden equipment. According to Google, 1,600 people search for “garden equipment rental” every month in Google France. Consider that the number 1 result in Google receives 20% of all clicks, this represents 320 visitors to your website each month if you are ranked first in the SERPs. 1st-result-google-clicks-percentage agency 90 Now let’s quantify that. What is the value of these visitors? As part of an SEM strategy , if you would run SEA campaigns on Google Ads , the average cost per click (CPC)


This means that attracting 320 visitors via advertising campaigns on Google Ads would cost you 320 euros per month. how much does web-agency visitor cost 90 And that only matches one query. If your site is optimized for SEO, then you will be able to rank for hundreds (sometimes thousands) of different keywords. In other industries such as real estate or insurance, the value of traffic from search engines is significantly higher. For example, marketers pay an average of $ 11 per click for the search phrase “auto insurance quote”. cpc-auto-insurance agency 90 SEO and SEA The results displayed by the main engines are divided into two specific categories:

This Homepage Does Put Some Useful Content

But if you are just new to SEO, we advise you to be pragmatic and start optimizing your content on long tail requests on which there will be less competition than top tail expressions to be visible, while converting better. How to optimize your content for SEO? It’s no secret that SEO and content are closely linked. The more useful the content you serve to the reader, the higher your SERP rank will be. It’s obviously not that simple, but it’s a good rule of thumb to follow when writing content for SEO.

Here are some tips for creating great SEO content. Create content for products and services If you have a website dedicated to commercial purposes, the content of the product and service pages should always be of high quality. But that’s not why you necessarily have to “spread” your text pages at the risk of hampering the user experience. In fact, the main goal of your product pages should be to convert visitors into leads and customers . This is why it is essential that your pages presenting a product focus on the features and benefits that the product offers. For example, if we look at the home page of the site of Intent Technologies .

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