You have started a business and now you have to make a name for yourself. There are several ways to achieve this, which come with different costs. This also applies to developing a website for your business. This can quickly add up to costs for a novice entrepreneur.

 

However, a good website does not have to cost tens of thousands of euros. Even for companies that do not have huge marketing budgets, it is possible to set up a beautiful and effective website.

But, what’s on a good SME website?

1. A first impression of the company

With a photo or video on your homepage you show what your company stands for. If you sell a product, post an image of your product. Do you have a restaurant, place pictures of beautifully laid out plates with food.

2. Make it personal

Write a nice ‘ About Us’ page . This way you can easily make Accounting Directors Email Lists the website more personal and you can tell a little more about your company.

Accounting Directors Email Lists

3. Readable text

Improve the accessibility of your website with legible text. Make sure your lines of text are not too long, the ideal is 8 to 12 words per line. The text should also not be too close together, so make sure there is enough white space between headings and regular text.

4. Lots of images

Use as much image as possible on your website. This way the visitors of your website can get a good impression without having to read a lot of text. People are simply visual.

5. Responsive

As Google points out: mobile first . Always design your website with mobile view as the main device. The proportion of website users who use a phone instead of a laptop or desktop is still increasing. Depending on the industry in which you work, there is a good chance that your website will be viewed on mobile. Therefore, make sure that this version is well developed.

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