Much research has been done on this topic. In fact, 50% of adult readers read at the 8th grade level. 3 This does not mean that 50% of American adults are poor readers. It means they read what is commercially popular: the most popular authors write at or below that level. This is the thing about shareable content: it should give something new and/or unique; It should be something your readers can relate to, and it should be writing that your audience can quickly understand without having to think about the meanings of the words on the page. Action: All of your text should be checked for reading level. Use a tool like Read-able.com and aim for a reading level a little lower than 8th grade.

And it’s always a good idea to have a member of your target market provide reviews of your written content. 4. Adopt images but the right kind Research also indicates that all Internet content users respond more to visual content than written content. Much of this, of course, is because, across all demographics, people have come to want and need information quickly. Reading is slower, especially on mobile devices with small screens. Here’s an infographic from Fast Company that shows how much faster the brain processes visual content. 4 The issue for any content marketer is not whether to use images, but what types of images are best for their demographic.

There’s A Lot To Think About

About content formats that would resonate with your target audience. Do it early on and you have a chance to hook your audience. Here you must return to your person and what that target wants and needs. To understand the types of visuals that will work best, check out a few sites that have the India phone number same demographic as yours. If, for example, your audience is millennials and your product or service is sports-relate, you should check out sites like Red Bull and Go Pro. If, on the other hand, your demographic is older and more moderate, check out the images. used by similar companies. What kind of humor do they appreciate? Does the company use a lot of infographics or videos? If so, what kind of content is in those videos?

India Phone Number

Much to think about Clearly . There is a lot to think about and some research to do as you look at the types of content that are going to resonate with your target audience. However, doing this up front means you’ll have a map to guide you as you craft all of your content. Is your content marketing not working as it should, or as you expected? We can help. Join us for a free email course on content marketing. Learn what’s missing in your content marketing that’s costing you all chances of content marketing success. Learn why content delivery is the key to reaching a target audience and get a checklist for your content delivery for each piece of content.

11 Awesome Tools Bloggers

Use for Sure Success Published: 2016-06-17 So, did you start a blog? Great. But times have changed, and taking a blog from zero traffic to massive success is much harder than it was 10 years ago. Or even 2 years ago. One reason is that many of the regular tasks you have to do as a blogger today need to be done on a much larger scale than they were a couple of years ago to see any effect. Take editing as an example: in the beginning, you could get away with raw content. Typos and bad style didn’t matter as much as long as your content was useful or valuable to your audience. While I am by no means claiming that your content should be stylistically perfect and typo-free today (if you find typos in my posts, feel free to keep and cite them), today’s content needs to be better optimized and edited.

Blogging for beginners, blogging tools Before you read any further, we have several resources that show you exactly how to use social media to get massive traffic and leads. For example, take a look at the following: FREE Step-by-Step Twitter Marketing Guide FREE Pinterest Marketing Ebook Another example is social media marketing: just a couple of years ago, the occasional Facebook post may have been enough for many blogs. Today, a Facebook page and 3 boring posts a week will not generate much traffic. This extends to almost every aspect of life as a blogger. And you won’t be ready to become a successful blogger if you’re not ready to use a few tools in your daily blogging routine. Here are my top picks for blogging success tools.

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