LinkedIn Live opens the door to streaming. Currently in beta in the United States, the new live video tool offered by LinkedIn promises to offer its users a live video Luxembourg Email List service focused on professional events. Thus, conferences, question-and-answer sessions, product presentations, announcements of financial results, award ceremonies, will be able to be broadcast in live video by users and companies present on the professional network.

A new option that is proving interesting since since LinkedIn launched its native video tools in August 2017, this video content has become the most attractive content. For now, LinkedIn Live will only be available by invitation. Then, in the coming weeks, the social network will make a contact form available to those wishing to speak. Once this first selection step has been completed, our team of certified experts will take charge of designing your entire campaign using innovative tools.

Linkedin Live: Available Features

Nothing revolutionary compared to other social networks. LinkedIn was also largely inspired by what is done elsewhere for its live video function. It will thus be possible to like the videos, with emojis available on the side of the screen. The spectators will also have the possibility to ask questions in real time and to make comments which can also be moderated in real time.

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At ORIXA MEDIA, we make every effort to provide you with personalized service and tailor-made support throughout your project. Our experts are at your disposal to help you set up your collection advertising in the best conditions and as quickly as possible with a single common objective: to achieve your set objectives, or even exceed them. Trust our experts for all your social media issues.

Linkedin Live And Its Network Of Partners

Microsoft, which bought LinkedIn in 2016, is obviously the number 1 partner of this new feature through Azure Media Services, the division in charge of the cloud for encoding. LinkedIn also works with third-party live streaming developers to help users create more sophisticated live videos for the platform. These providers include Wirecast, Switcher Studio, Wowza Media Systems, Socialive, and Brandlive, and more to be announced shortly.

The “Collection” advertising format offered by Facebook offers strong marketing and sales potential. Being able to both be used for cross selling or to present a wide range of products, Facebook collection ads respond in every way to the new habits of consumers who demand fluid, consistent and interesting experiences on mobile, and who aspire to discover new products and new offers via their phone.

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