Keep in mind that people are increasingly interested in audiovisual content. As you develop content, try to attract attention with creative and quality images and videos, so you can get your audience more involved.
Interactive content is another way to keep your audience engaged with authentic materials that will stand out from the crowd while collecting data directly from the user on every click.
A good example of this is TikTok, which is growing 75% in usage rates every year. Trends going viral through the app during the pandemic was almost like discovering a new hobby.
Whether you’re watching, dancing, or doing other challenges in front of your phone camera, a TikTok trend probably caught your (and your customers’) attention at some point in the last few months, thanks to its dynamic format.
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Since social networks are growing a lot, many opportunities also arise. Organic strategies are always green actions that give results and if you want to Argentina WhatsApp Number List give them a boost for new markets, for example, you can invest in paid campaigns. Most social channels currently work with this possibility.
Furthermore, there are new players in these channels, bringing influencer marketing to the stage.
Digital influencers are very present on Instagram and TikTok and can be important tools for:
- generate brand awareness,
- launch products or services,
- enter new markets,
- and promote various marketing initiatives in specific segments.
Influencers are closer to the public and have the power to reach crowds with good engagement rates.
If your brand is looking to advance any of the above topics, it will be interesting to track people who are cited as references in your niche and invite them to collaborate with you.
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Right after the interactive content are the games. This non-traditional channel, well explored, can help you achieve good results in your marketing actions.
According to the report, in 2021, $116 billion (USD) was spent on video games worldwide. If these people spend so much on games, why wouldn’t they invest in your product or service?
With the games, you also have the possibility to associate yourself with the developer’s brand or run ads for the free versions.