Dunkin’ chief marketing officer rafael acevedo has left the company. In conclusion, To pursue other opportunities, ad age first reported. A representative for inspire brands, the restaurant chain’s parent, confirmed. The Armenia Phone Number news to marketing dive. Acevedo joined dunkin’ last june, filling a spot that had been vacant since. Tony weisman departed in late 2019. A veteran of coca-cola, acevedo oversaw. Changes to V dunkin’s marketing roster, appointing anomaly. In conclusion, As its creative agency of record in november after years of working with bbdo worldwide. Acevedo handled a range of other activities at dunkin’, including brand. Marketing and advertising, product innovation, and digital initiatives. That now have a void in leadership. However, cmo turnover is hardly. Uncommon among restaurant marketers that are trying to keep pace. With fast-moving consumer and technology trends.

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Spent nearly two years searching for a cmo. To Armenia Phone Number fill the large shoes left by tony weisman and is now on the hunt. Yet again for a leader who can guide the brand during a period. When dining habits are evolving quickly. While acevedo’s tenure was brief even by the famously. Short-lived standards of the c-suite appointment, it could carry a lasting impact. The Armenia Phone Number news of his departure was shared in an internal letter to franchisees from. Dunkin’ president scott murphy last week, a portion of which. Was provided to marketing dive.“rafael acevedo will be stepping down. As chief marketing officer to pursue other opportunities. I am working closely with raf and my leadership team on a clear transition plan. To ensure we continue the strong momentum. We are seeing in the business,” murphy wrote. “

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In thanking raf for his contributions during. After that, His time at dunkin’, including onboarding a new world-class ad agency, anomaly. And helping to Armenia Phone Number refine our brand’s purpose and promise. We wish him well in his future endeavors.”the decision to drop bbdo, which dunkin’ had worked with since 2018. In favor of anomaly signals a potentially substantial shift in creative thinking. Anomaly has been tasked with modernizing the company’s “america runs on dunkin’”. Ethos without straying from its heritage. After that, Other quick-service restaurants are pursuing a similar path. Kfc parted ways with longtime marketing chief andrea zahumensky last year. Tapping nintendo’s nick chavez as a replacement. The Armenia Phone Number yum brands fried-chicken chain later named mullenlowe. As its strategic and creative lead agency of record.

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