Classic situation: you have a problem with your internet and you call your service provider. You enter your account information and wait many minutes — sometimes hours — for the assistant to speak to you.
Finally someone answers you. You explain your problem. This person asks you to go through some basic troubleshooting steps — which you’ve already tried — and without letting you talk, he transfers you.
You have to explain again what your problem is. And then this person — who most of the time can’t help you either — needs to transfer you to another level of support or supervisor. And so several times.
Today, With the Benin WhatsApp Number List
power of the Internet, people know that their problems can damage a company’s reputation if many people share them on social channels.
Of course, as a company, you want to give the best service to your customers. But on social channels, if an issue goes viral, even people who never contacted you may avoid dealing with you or stop working with you because of other clients’ issues.
That is why it is so important to Benin WhatsApp Number List strengthen the relationship between marketing and customer success in the age of social networks.
Marketing knows how to monitor social services and customer success knows how to solve customer problems. It is crucial to give your customers a solution in any channel in which they contact you.
This alignment can help create closer relationships with your customers, and it also helps you avoid an image crisis due to a lack of social mention tracking.
Of Course, the Number Benin WhatsApp Number List
of social messages received varies between companies. A b2c online retailer, for example, will receive many more requests and. Will have to develop faster and more robust processes. To provide solutions to customers.
But even b2b companies like rock content, with most. Of their requests coming from more traditional sources. Need to monitor their social media accounts and create processes. To better integrate marketing with customer success.
And of course, this is a challenge. Despite the increase in demand, the hootsuite report shows. That 71% of organizations have not yet started to invest. In social customer service or do not plan to invest at all.
Here at rock content, our marketing and customer success. Teams try to develop a holistic understanding of customers. And execute successful partnerships on a broader scale.